Crisis = Opportunity: Capture your response to a crisis! You’ve got a success story to share!

A crisis is not over when the final drop of oil is recovered, the last rescued bird or turtle is set free, the firemen reel in their hoses, the ship channel is cleared for traffic, flights resume, the trucks roll again, your team gets back to work or the news media interest fades.  That’s when [...]

A crisis can sometimes lead to the sweet smell of success

Imperial Sugar has been in the sweetness business for what seems like forever, but not all has been imperial or sweet for the legendary confectioner during its history. Imperial Sugar’s fortunes crumbled and sank into bankruptcy a few years ago and then there was a tragic fire at its Savannah, GA facility.  The company’s management [...]